Alison Lowe, MBE
Course Leader
Fashion and textiles
Department of Fashion , School of Arts and Creative Industries
Alison is the course leader for MBA Fashion Entrepreneurship, MA Creative Enterprise and BA Fashion Studies Top-Up and senior lecturer in Fashion Marketing. A passionate and motivational speaker, Alison Lowe has built a reputation as one of the leading supporters of creative talent and start-up businesses. She is the author of two leading fashion books Fashion Brand Management and the Amazon No.1 Bestselling How to Start Your Own Fashion Label – the definitive guide.
Qualifications
- BSc Hons (2001) Business Management, Open University
- Postgraduate Diploma in Management (2004) Open University
- Professional Certificate in Management (2000) Open University
- Postgraduate Diploma in Applied Social Sciences (1998) Open University
- D32 / D33 NVQ Assessors Awards (1997) City and Guilds
- Initial Tutor Training (1997) Open College Network and Initial Certificate in Teaching Basic Skills (1997) City and Guilds
- Common Purpose Graduate (1999)
Areas Of Interest
- Fashion and textiles
OVERVIEW
Awarded an MBE for Services to the Fashion Industry in HRH The Queen's Birthday Honours 2017, Alison was also nominated and awarded as one of the Maserati 100 for 2016 for the support she gives the next generation of entrepreneurs. A passionate and motivational speaker, Alison has built a reputation as one of the leading supporters of creative talent and start-up businesses.
Alison is renowned for her practical, realistic approach to running a creative business and this has resulted in her book 'How to Start Your Own Fashion Label - the Definitive Guide' becoming an Amazon No.1 bestseller. She has acted as a marketing consultant to brands across the globe from start-ups to established businesses, supporting fashion and luxury brands, retailers, and manufacturers.
In addition to owning two fashion agencies, Alison has now turned her focus to educating and teaching the next generation of fashion creatives and entrepreneurs. Alison is a founding member of the Centre for Entrepreneurs and is a judge for The Great British Entrepreneur Awards and is a judge for Graduate Fashion Week.
External Roles
- Director of Felicities Agency and Start Your Own Fashion Label Agency
- Great British Entrepreneur Awards judge
- Ambassador for Be Inspired, Retail Week
PUBLICATIONS
Books
- Lowe, A., pending 2023 Fashion Brand Management, Kogan Page
- Lowe, A., 2019 Start Your Own Fashion Label -The Definitive Guide – Amazon
- Lowe ,A., 2018 Do It Yourself Fashion PR – Amazon
Magazine Articles
- 2020 The Industry Fashion, The Changing Face of Fashion PR
- 2020 – 2021 – Monthly column in MillionAir Magazine
Research Papers
- Crouch, S. and Lowe, A., 2000 VOLCANN Research into the Training and Learning Needs of the Voluntary Sector
TEACHING
MBA Fashion Entrepreneurship
This groundbreaking, challenging and dynamic MBA in Fashion Entrepreneurship focuses on the necessary elements of inclusivity, sustainability, ethics and purpose for future industry pioneers.
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MA Creative Enterprise
Our dynamic, multi-disciplinary MA Creative Enterprise course has been tailored for individuals looking to apply their creative specialism within a freelance environment or start their own business.
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BA (Hons) Fashion Studies Top Up
Our Fashion Studies Top-Up provides skills in fashion business, opportunities to create a fashion portfolio and the option of either taking a creative or business approach to your final major project.
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BA (Hons) Fashion Marketing
Learn how to market a new fashion product using promotional and sales strategies: from concept stage to the high street.
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